KFI AM is a radio station that broadcasts in Los Angeles, CA. It broadcasts at approximately 640 AM. The signal can be heard in much of western North America, including Arizona and Nevada. It is a news and talk channel during the day. It's a top 40 music station in the evening. KFI also supplies national syndication shows, in addition to the local program.
KFI was Los Angeles Dodgers' primary station in 1960s. KFI aired every Dodgers match throughout the 1970s. KFI was a major source of war news for the Los Angeles region during World War II. It also carried NBC's weekend radio station.
KFI started playing adult top 40 music around the mid-1970s. Popular disc jockeys are interspersed with aggressive local sport coverage. Dave Diamond hosted the evening show. Bob Shannon survived the transition and worked later as an acting coach in Los Angeles.
The Swingin' years was a nationally syndicated program that ran for over 25 years. Chuck Cecil hosted from 1956 through the 1970s. It aired on KFI prior to moving to KKJZ Long Beach.
KFI was transformed from a Top 40 format in the 1970s to a news and talk radio station. Scott Ellsworth's "Scott's Place" program featured jazz music. Ted Rall was also a host, as well as Charlie Fox.
Lohman & Barkley made up a morning couple. They also did live-call-in shows. Casey Bartholomew worked as a board operator and wrote many of the most popular "updates." Tim Kelly contributed to the Bill Handel Program.
KFI is also an innovator in the Emergency Alert System in the Western U.S. It supplies play-byplay broadcasts of live events to other stations in Southwest. Its transmitter location is in La Mirada California. It has switched off HD signal since August 12, 2015.
KFI has an iHeartRadio Internet streaming platform. There is one national syndicated talkshow and two local shows. All of the hosts hail from Southern California. The station has hosted some of the most prominent personalities in radio.
KFI's lineup has changed a lot in the past decade. Many of the stations' old hosts have moved on. Others have returned. Neil Saavedra now serves as the marketing director. Mike Nolan has returned to the air as a ground traffic reporter.
KFI also added new programs. Mike Nolan, a subject matter expert on aviation topics, was back on air after a long hiatus. He is also the host for the Jesus Christ Show Sundays.
Interviews were held with former NBC Radio personalities on the 50th anniversary of KFI. Ev Kelly, Tim & Ev and Mark Thompson were the guests. Tom Leykis, a host of a politically-oriented "combatradio" program, was among the guests. Dave Hull was a host of a weekly talk-show and joined the list in 2013.
KFI celebrated its 50th anniversary at Burbank's radio station. Cox Broadcasting acquired KFI for $15million. This was the biggest ever payment for a radio station.
FAQ
What is an advertisement campaign?
Advertising campaigns are a series or advertisements that promote a product. It can also refer to the whole production of such ads.
The term "ad" comes from the Latin word for "to sell." The first known use was by Marcus Terentius Varro (116-27 BC), who used it as a verb meaning "to make a sale."
Advertising campaigns are often carried out by large agencies or companies. Many media types can be used in these campaigns, including television, radio and print.
Advertising campaigns can last up to six months and have specific goals. Some campaigns are designed to increase awareness, while others aim to increase sales.
What do you need to know about radio advertising?
It is important that you understand the differences between media. The most important thing to remember is that all forms of media are complementary rather than competitive.
Radio advertising can be extended to television. It complements TV by reinforcing key messages and providing additional information.
Radio listeners often find TV commercials too lengthy. Radio ads are often shorter and cheaper.
What are the basics of television advertising?
Television advertising is an extremely effective medium for reaching many people at once. It was also very costly. However, it can be powerful if you use the device correctly.
Although there are many types of TV ads available, they all share certain characteristics. It is important to make sure that your TV ad fits into the appropriate category. If you're running a product commercial, don't try to run a lifestyle commercial as a product commercial. Your message should be consistent across the entire campaign.
The second thing to remember is that the best time to air your ads is during prime-time hours. This is because many viewers are able to relax in front of the TV while watching. You want them to be relaxed enough to focus on your words.
Don't assume that just because you have lots of money, you will achieve great results. It may be the reverse. A study conducted by the University of California found that commercials aired during popular shows were less likely to sell products than those aired during unpopular shows. It is important to do the right thing if your TV advertising budget is large.
What is affiliate marketing?
Affiliate marketing is an online business model where you earn commissions by referring customers to products and services sold on other websites. The product owner pays you for each person who buys from you.
Affiliate marketing is built on referrals. For people to purchase from your site, they don't need anything extra. Simply refer people to the website.
Making money doesn't require any hard selling. It's equally easy to sell and buy.
It takes just minutes to set up an account as an affiliate.
Referring as many people as possible will increase your commission.
There are two types of affiliates:
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Affiliates who own their own websites
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Affiliates who work for companies that offer products and services.
Advertising what is it?
Advertising is an artistic art form. Advertising is more than selling products. It's about making emotional connections between people, brands, and each other.
Advertising is about communicating ideas through images and stories.
It is important to communicate clearly and persuasively. Also, you must share a story which resonates with your target markets.
Advertising is therefore distinct from other forms communication such as writing and public speaking.
A successful ad campaign is a way to establish a brand identity.
This is how memorable you can be. You become someone that people remember.
Is there a way for me to get free traffic?
Refers to traffic that is free from search engine results. This type of traffic is known as organic traffic or natural traffic. There are many ways to get free traffic, such as article marketing, social media marketing, blogging, etc.
Article Marketing is an excellent way to generate free traffic. The CPC is usually very cheap compared to paid ads. Article marketing can also be referred to content marketing.
Social Media Marketing - These social media sites, such as Facebook, Twitter or LinkedIn, allow you to advertise your business. These platforms allow you to share updates, photos, and establish relationships with potential customers. Many businesses choose to pay for ad space on social media websites because they want to reach a wider audience at a lower price.
Blogging - Blogging is another great way to generate free traffic. High quality content will draw people to your blog. After you attract visitors to your blog, you can make money by selling products or other services.
Email Marketing - Although email marketing has been around since before the advent of the Internet it is still one of the most effective ways to drive traffic and sales to your site. Sending emails regularly is a good strategy to grow your list of subscribers and eventually sell them something.
How can you choose your target audience?
Begin by talking to yourself and people close to you. Ask yourself "Who am I trying reach?" if you aren't sure where to start.
These are some questions to ask yourself: Who is the most influential person in my industry? What problems do they deal with daily? Who are the smartest people in my industry? Where can they be found online?
Take a look back at how you started your company. Why did you start? How did you solve the problem?
These answers will help to identify your ideal clients. Learn more about them and why they choose to do business with you.
It is also possible to look at the websites and social networks pages of your competitors to get insight into who they cater.
Once you identify your target customers, then you must decide which channels to use to reach these people. If your company offers services to real estate agents you might make a website that targets home buyers.
A blog that targets small-business owners could be a possibility if you are a software provider.
If you sell clothing, you could create a Facebook page for teens. If you own a restaurant, you can set up a twitter account to provide information for parents searching for child-friendly options.
The important thing is that you have many options for getting your message across.
Statistics
- In 1919 it was 2.5 percent of gross domestic product (GDP) in the US, and it averaged 2.2 percent of GDP between then and at least 2007, though it may have declined dramatically since the Great Recession. (en.wikipedia.org)
- Advertising spending as a share of GDP was about 2.9 percent. (en.wikipedia.org)
- This means that at least 50% of an ad needs to be shown on the screen for at least one second. (quicksprout.com)
- Worldwide spending on advertising in 2015 amounted to an estimated US$529.43 billion. (en.wikipedia.org)
External Links
How To
How to run paid advertisements
Paid advertising refers to any marketing activity where you pay money for something. This could include advertising in magazines and newspapers, buying ads space on websites, or hiring someone to promote your business online. There are many types and methods of paid advertisement, such as social media campaigns, email advertising, search engine optimization, mobile app promo, influencer marketing, and display advertising.
It is important to understand the costs of your campaign as well as the results you are expecting. You need to assess whether the ROI (return on investment) is sufficient to justify the cost.
Before you launch a paid campaign for advertising, you must first establish if potential customers are interested in your product or services. If you have no idea, then start with free advertising like posting flyers around your neighborhood, making announcements at school, or sharing your message through social media sites.
Once you understand your target audience you can determine the best way for you to reach them. Advertise in local newspapers if you are selling organic foods. You might also advertise on radio or TV if your product is cosmetics.
Once you have decided on the person you want to reach, figure out what you can spend. There are several ways to calculate your budget. One way to calculate your budget is to divide it into daily, weekly or monthly amounts. Another way to do this is to use a spreadsheet software.