KFI AM is Los Angeles's most well-known radio station. It broadcasts at 640 AM. It is heard across most of western North America, including Arizona as well as Nevada. It's a news and talk station during the day. It is a top-40 music station during the evening. KFI provides shows for national syndication, aside from local programming.
KFI was Los Angeles Dodgers’ flagship station during the 1960s. Throughout the 1970s, it aired the entire Dodgers game. KFI was the main source of war information in Los Angeles during World War II. It also carried NBC's weekend broadcast service.
KFI began playing adult Top 40 music in mid-1970s. Popular disk jockeys were interspersed by aggressive local sports coverage. Dave Diamond was evening host. Bob Shannon survived the change, and later worked as a film acting coach in Los Angeles.
For 25 years, "The Swingin’ Years" was nationally syndicated. It was hosted by Chuck Cecil from 1956 to the 1970s. Before it moved to KKJZ in Long Beach, it aired on KFI.
KFI was a talk and news station that shifted from a top-40 format in the late 1970s. Scott Ellsworth's program "Scott's Place", featured jazz music. Ted Rall as well Charlie Fox were the other hosts.
Lohman & Barkley formed a morning duo. They also did live-call-in shows. Casey Bartholomew was a board operator and wrote many popular "updates." Tim Kelly served as a contributor to the Bill Handel Program.
KFI is also a pioneer in the Emergency Alert System Western U.S., providing play-byplay broadcasts and support to other stations across the Southwest. Its transmitter is located in La Mirada, California. It turned off HD signals on August 12, 2015.
KFI owns an iHeartRadio online streaming platform. There are two local shows, one of which is a national syndicated talk show. All of the hosts hail from Southern California. Some of radio's most prominent personalities have been featured on the station.
KFI's lineup has changed a lot in the past decade. Many of the former hosts have left KFI. Some have returned. Neil Saavedra is now the marketing director. Mike Nolan, ground-based traffic reporter is back on the air.
KFI also added new programs. Mike Nolan, who was absent for a while, returned to KFI's 103.5 airwaves as a subject-matter expert for aviation topics. He is also the host of the Jesus Christ Show on Sundays.
Interviews were held with former NBC Radio personalities on the 50th anniversary of KFI. Ev Kelly, Tim & Ev, Mark Thompson and the "Swingin’ Year" were some of the guests. Tom Leykis was also present, hosting a "combat radio" show that is politically oriented. Dave Hull, who hosted a weekly talk show, joined the lineup in 2013.
KFI held its 50th Anniversary celebration at Burbank, CA's Radio Station. Cox Broadcasting acquired KFI for $15million. This was one of the largest sums ever paid for a station on radio.
FAQ
How much does it cost to advertise on social media?
Social media advertising is expensive if you choose to take this route. You will be charged monthly for your time spent on each platform.
Facebook - $0.10 per 1000 impressions
Twitter: $0.20 per 1,000 impressions (if your tweet is on Twitter)
If you send invitations, Linkedin: $0.30 per 1,000 impressions
Instagram - $0.50 for 1,000 impressions
Snapchat - $0.60 Per 1,000 Impressions ($0.40 per User)
YouTube - $0.25 for 1,000 views
Tumblr: $0.15 per 1,000 impressions of text posts
Pinterest - $0.05 per 1,000 impressions per month
Google + $0.15-$0.20 Per 1 Million Impressions
Tumblr - $0.15- $0.20 per 100,000 impressions
Vimeo - $0.20 - $0.25 for 10,000 impressions
Soundcloud: $0.20-$0.25 Per 1 Million Plays
StumbleUpon - $0.20 -$0.25 per 1 billion pageviews
Digg: $0.20 – $0.25 per 1,000 diggs
Reddit $0.20-$0.25/1000 comments
Wordpress - $0.20--$0.25 per 500 comments
Flickr - $0.20 -- $0.25 per 5,000 photo uploads
Social media is a great way to advertise your business.
Social Media Marketing allows you to reach customers right where they are, via social networks like Facebook, Twitter, LinkedIn and YouTube. You can also target certain groups on these networks with keywords.
This advertising method is cost-effective because it costs less to market online than traditional methods. It allows you build strong relationships between your potential and existing clients.
It's very easy to start using social networks to promote your business. All you need is access to the Internet and a smartphone.
What is branding exactly?
Your brand is the way you express who you are and what your stand for. It's how you make people remember you when they hear your name.
Branding is all about creating an identity that makes your company memorable. A brand is not just a logo but also includes everything from your physical appearance to the tone of voice used by employees.
A strong brand helps customers feel confident in buying from you because they know exactly what they're getting. And it gives them confidence in choosing your products over those of competitors.
Apple is a great example of a brand-named company. Apple is a well-known brand for its elegant design, high quality products and excellent customer service.
Apple's brand has become synonymous with technology. Apple is the brand people think of whenever they see a smartphone or computer.
When you consider starting a business, it's important to develop a brand. This will give your business a personality and face.
What is advertising's primary purpose?
Advertising is not just about selling products; it's also about creating an emotional connection between you and your customers.
Advertising is about communicating values and ideas to people who are interested in your products or services. It is about changing attitudes and minds. It's all about building relationships.
It's about helping people feel good about themselves.
You can't sell to your customers if you don’t know their needs.
So before you start any advertising project, you should first understand your customer's needs and wants, and buying habits.
You can then design ads that resonate with them.
What are your thoughts on television advertising?
Television advertising is a very effective medium to reach many people at once. It was also very expensive. But if you use it correctly, it can be extremely powerful.
There are many different types of TV ads, but they all have certain common characteristics. It is important to make sure that your TV ad fits into the appropriate category. Do not attempt to run a lifestyle advertisement as a product advert. Your message should be consistent throughout the entire campaign.
The second thing to remember is that the best time to air your ads is during prime-time hours. This is because many viewers are able to relax in front of the TV while watching. You want them to be able focus on your words and not get distracted by the TV.
Don't assume that just because you have lots of money, you will achieve great results. Actually, it could be the contrary. A study conducted by the University of California found that commercials aired during popular shows were less likely to sell products than those aired during unpopular shows. So, if you spend a lot of money on TV advertising, ensure you do it right.
What does it mean to be an advertiser buyer?
Advertising space is purchased by an advertiser on TV, radio and printed media.
Advertisers pay for the time their message appears.
They are not necessarily looking for the best ad but rather what is most effective at reaching their target market.
The advertiser may have specific demographic information about their potential customers, such as age, gender, income level, marital status, occupation, hobbies, interests, etc.
These data can be used to help advertisers decide the most effective medium. They might decide direct mail is more effective for older people.
Advertisers also consider the competition. Advertisers may decide to place their ads in close proximity to similar businesses.
Advertisers must also take into account the size of their budget as well as the time it will take to spend the money before it expires.
What is affiliate marketing?
Affiliate marketing is an online model that allows you to earn commissions for referring customers to other websites. The product owner pays you for each person who buys from you.
Referrals are the foundation of affiliate marketing. For people to purchase from your site, they don't need anything extra. Refer them to the website.
Making money doesn't require any hard selling. It's equally easy to sell and buy.
In minutes, you can also set up an affiliate account.
Referring more people will result in more commission.
There are two types.
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Affiliates who are the owners of their own websites
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Affiliates who work with companies that provide products and/or services.
Statistics
- This means that at least 50% of an ad needs to be shown on the screen for at least one second. (quicksprout.com)
- Advertising spending as a share of GDP was about 2.9 percent. (en.wikipedia.org)
- Worldwide spending on advertising in 2015 amounted to an estimated US$529.43 billion. (en.wikipedia.org)
- Google will display whichever ad type (CPM or CPC) is expected to earn more revenue for the publisher, which is in Google's best interest since they take a 32% share of the revenue. (quicksprout.com)
External Links
How To
How to advertise Facebook
Facebook is a very popular social media platform. Facebook is used every month by an estimated 1 billion people. Facebook is therefore one of largest companies worldwide. Facebook's unique features, such as video calls, chat and games, are the main reason for its popularity. With a Facebook account, users can post photos, comment, send messages and play games. Facebook also offers the opportunity for businesses to market themselves by placing advertisements. These advertisements can include text ads, banner ads, sponsored stories, promoted posts, and many others.
There are two main ways to advertise on Facebook. One way is to pay for advertising. Other options include free advertising. Below, we will show you how to do both of these things.
How to advertise on Facebook using paid options
Paid advertising on Facebook involves paying Facebook for each impression. You can choose to either pay monthly, or annually. Facebook offers several types of paid advertisement. These are:
Text ads – These are the same as regular text ads. However, they appear above or below the feed instead of being shown next to newsfeed items.
Banner ads are large, rectangular images that take up the entire screen. They typically advertise an offer, or a product.
Promoted Posts: These posts appear at or near the top of your newsfeed. Businesses often promote their products with promoted posts.
Sponsored stories - These short stories have relevant content and are displayed at the top of users’ feeds. These stories can be paid for by brands or businesses that want to reach potential clients.
How to use free advertising
Facebook allows you to advertise for free using the same methods that regular Facebook. These include text ads (banner ads), banner ads, promoted post, sponsored stories and other forms.
However, free advertising cannot be used to create a customized audience. This is unlike regular Facebook. You cannot target people based upon their gender, age, location, language or interests.
How to advertise on Facebook
Signing up for an account is the first step to advertising on Facebook. You will then be able access to all of the tools. To set up your account, follow the steps below:
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Click "Create a new ad set."
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Enter a name for your ad set.
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Select the type (text, image or video) of advertisement you would prefer to place.
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Select the locations that you wish to target.
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The budget amount should be established.
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Select Facebook Audience Network if you are using it.
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Click "Next step."
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Click "Review & Proceed".
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Check your selections and click "Continue."
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Please complete any additional information.
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Click "Save changes."
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Wait until the expired ad campaign is complete before you begin your campaign.
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Click "View Ad Statistics" after your campaign is finished.
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You can check the results of your campaign.
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Keep repeating steps 13-16 till you find the best setting for your business.
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Get started advertising!